Case Study for Developing a Music Magazine

I have researched these typical music magazines for studying conventions of design, not for undertsanding your chosen audience or music genre.
The two magazines I am comparing are Kerrang and Mojo. Whilst comparing the two magazines I found that Mojo was a higher quality magaine with the price of £4.50 compared to Kerrang with the price £2.20. The quality of Mojo is of a better class to Kerrang because Mojo has more articles and information about current, past and up coming bands. It contains less images comapred to Kerrang, As it seems Kerrang readers are of a lower class this is becuase Kerrang has less content and has more images for the reader to look at.

It seems that in both magazines the focal point is the main image of the leading article. This is because the image of the artists covers the mast head. This makes the Masthead seem less important becauase it is being covered by the more improtant topic. And because the Matshead is so well known the editors can cover it and people will still know what it is. Mojo uses a simple and relaxed font for their masthead to show the relaxed feel to the magazine, compared to Kerrang which uses a lively, smashing font to represent the up beat genre.                    

The layout of Mojo seems to be layed out as a T formation with the masthead, focal image shaped as a T, with seprate articles/kickers going below and along side the T. Mojo dosent layer the front cover as much as Kerrange does this might be becasue Kerrang is again for a lower class of people therefore resulting in more images. Kerrangs layout is much more busy compared to Mojos. Kerrangs cover has lots of images to intise the reader to buy the product and it has lots of kickers informing what?, when? and where? stuff is going on.

The Colour used on both magazines is mainly black and white with a hint of colour here and there this implies the housestyle of the magazine its fashion and image it wants to potray. Both magazines advertise popular bands. and offer posters and jucy articles about other artists. Both magazines offer hooks, buttons, teasers these are all key conventions of magazines they make the cover look more appealing and attractive. hooks ans teasers also inform the readers of what is in the inside.

Hooks:
New artists
New bands
News
Dates of things

Buttons:
Free CD inside
Posters/Stickers
Gig Guide

Teasers:
Interview
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